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New Products and Brand Strategy Launch of Xindo Group

Source:Simto Group Co.,Ltd.Release time:2016-05-28

By the China Construction Metal Structure Association, China Business Federation, China Real Estate Association, Yongkang City People's Government jointly created the world's largest door industry expo --- the sixth China (Yongkang) International Door Expo was held in Yongkang International Convention and Exhibition Center on January 26-28, 2015.

As the industry leading brand of Xindo Group, during the door expo, Xindo attracted many customers and intended dealers' attention by virtue of its excellent product quality and powerful investment policy. In addition, Xinduo successfully held the first "Xinduo Brand Strategy and New Products Conference", planning the brand strategy layout of the group in the new year, and at the same time bringing the seven new series of this year's main products - cast aluminum doors, golden wood doors, doors in doors, splicing doors, relief doors, non-standard doors, automatic locking class A doors, in the attention of the public stunning debut, become the 2015 Yongkang door Expo the most shining star.

According to the reporter's understanding, the "new multi brand strategy and new product launch" to "second takeoff, subvert the industry" as the theme, the group chairman Cheng Xingui gave a welcome speech.

Chairman Cheng Xingui gave a welcome speech

After that, Mr. Weng, the assistant president of Xinduo Group, explained the marketing strategy of Xinduo brand, Mr. Weng said: In 2015, China's economy has entered a new normal, and the door-making industry is generally facing transformation, but Xinduo Group "seeks progress in the midst of change", from concentrating advantageous resources to focus on door-making, the introduction of high-tech, and the combination of online and offline marketing, etc., and strives to maintain the leading position in the industry in the new In the new year, we will continue to maintain the leading position in the industry. The clear and effective brand strategy planning caused applause and applause from the major dealers present.

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